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about

Search moved into answers. We are building the map.

Selka helps small businesses get recommended by AI. We rebuilt the SEO workflow for AI answers, so a team without an SEO can see where they stand, know what to do next, and watch it work.

what we believe

Six beliefs behind every product decision

  1. 01

    AI answers are the new first page.

    When someone asks ChatGPT for the best tool in your category, the shortlist is decided before they visit a single site. Being named there is the new ranking.

  2. 02

    It is still search work underneath.

    AI runs searches behind many answers and cites what ranks. Keywords, topics, funnels and links still decide who gets named.

  3. 03

    Topic clusters, not single prompts.

    No one can measure how often a prompt is asked. You can measure the demand and difficulty of the topic behind it, so Selka works in topic clusters.

  4. 04

    Show the work, not just the score.

    A number on its own leaves you waiting. Selka tells you what to do on your site and off it, in order, with the reason attached.

  5. 05

    Honest numbers.

    Every score ships with how it was made and how sure we are. No invented prompt volumes and no false precision.

  6. 06

    Simple on the surface.

    A deep product, presented simply. Built for the founder or marketer who never had an SEO and does not want to become one.

who we build for

Small businesses that never had an SEO

Founders and small marketing teams, often at B2B and SaaS companies, with one website and one brand. They know AI search matters, and they want to be told exactly what to do.

Pencil sketch of a founder at home building her website with an AI coding tool

Before writing a line of code, we took apart 20 AEO and AI visibility tools. Most of them measure where you stand and stop there, or bury the guidance on expensive plans.

Selka starts from the topic clusters your buyers ask about, tells you which pages to write and fix first, and measures honestly whether it is working. We hold ourselves to the same test: Selka has to be named in AI answers about AEO tools, and we will publish our own numbers.

Selka is made by SelkaLabs Innovations Private Limited. Contact us at team@selka.app.

get started

Be the brand AI recommends

Get the Selka app first: the first 100 keep $29/mo for as long as they stay. Building with Claude Code? The skill opens Oct 23.

Get Selka first

AI is recommending someone in your space. Make it you.First 100 keep $29/mo for as long as they stay.

Founding price for the first 100· free, no card